I am an early career researcher in multimodal communication and visual generative media, currently in the role of an Assistant Professor in Digital and Multimodal Communication / Humane AI at the University of Groningen, Netherlands. I also support early career researchers and doctoral students in my role as a Representative for the Visual Communication Studies Division at the International Communication Association. I have eight years of teaching experience across the Netherlands, Australia, and Hong Kong in media studies, systemic functional linguistics, and organizational communication.

I graduated with a PhD in Media Studies from the University of New South Wales (UNSW Sydney), in 2023. My thesis titled Organizational identity design: A multimodal discourse analysis of Australian university homepages addressed websites as a medium for organizational identity communication, offering an account of the technological and design features through which top-tier Australian universities engage social actors of higher education.

My current research is on visual generative media / text-to-image generators. Focusing on the interplay between machine originality and repetition, I look into the asymmetrical power dynamics in human-model interaction in relation to the distribution of human-machine agency and the extent to which generative models can be seen as facilitators or arbiters of originality.